About Central Bark Charlotte-Matthews

Jennifer moved to Charlotte, NC in 2004 upon graduating college to start her career in the financial services industry.  Prior to moving to Charlotte, Jennifer, a Cleveland, OH native, attended St. Bonaventure University in Olean, NY where she earned a BA in Marketing.  Jennifer is married to Steve, who also works in the financial services industry.

In 2013 Jennifer and Steve welcomed into their life a new puppy, Annabelle, and, like most people, felt guilty about leaving Annabelle home alone all day.  Jennifer immediately began researching potential solutions and found a local doggy day care, which according to Jennifer, had Annabelle smiling upon pick up at the end of each day.  Simultaneously, Jennifer, after 14 years in the banking industry, started to consider her next career move – one that did not involve sitting in an office all day.

While Jennifer began the arduous task of researching new career options, she had an “a-ha” moment and realized purchasing a doggy day care might be the ideal scenario in that she could surround herself with happy dogs (not grumpy bankers), get out of the “office” environment and bring Annabelle to work every day.  So began the journey that led her to becoming a Central Bark franchisee.  A major part of Jennifer’s decision to purchase a Central Bark was based on the 17-year-old franchise’s “Whole Dog Care” philosophy, a personalized approach designed to enrich a dog’s whole health and well-being – throughout their entire life, which was exactly what Jennifer was seeking for her own dog.

In their spare time, Jennifer and Steve enjoy working out, cooking together, the occasional “glass” of wine, and spoiling their 7-year-old American Boxer, Annabelle.

“We welcome you to join our Central Bark family.”

Jennifer and Steve, Central Bark Charlotte-Matthews Franchise Owners

Awards & Achievements

Our Family Photo Album

Frequently Asked Questions

How to choose the best day care for your dog

Selecting the right doggy day care is an important decision for you and your family. You want to make sure you find the right fit for your dog and your family’s needs. Follow these tips to find the perfect place for your pup! 

Tour the day care center before leaving your dog there. We recommend visiting several centers in your area before making a final decision.

While you’re there, ask yourself:

  • Is the play space clean, odor-free, comfortable, and safe for the center’s stated capacity? 
  • Pay attention to how the management and staff treat you, your dog, and the dogs in their care. Are they mature, knowledgeable, courteous, professional, and patient at all times? 
  • Note how the dogs respond to the staff – do they seem happy, relaxed, and excited? How do staff members greet and treat each dog?
  • How do other dogs act during your visit – relaxed, happy, stressed, scared, or out of control?
  • Is there a great deal of noise? 
  • Does the facility seem well organized and equipped with essential tools and supplies? Look for access to fresh, clean water, sanitation tools, ready access to treats to reinforce good behavior in playgroups, toys, secure fencing, rubber flooring in the inside play spaces, and access to outdoor play spaces.
  • Are there enough crates for every dog on-site in case of an emergency?
  • Are the dogs ever left alone together without a staff member present?
  • Are the handlers engaged with the dogs in their care and actively working with them? Or are they sitting on the sidelines? 

Questions to ask the doggy day care provider:

  1. Will my dog get individual attention time with staff?
    Ask if staff will have time to work individually with your dog on behaviors, play with them, and give them support and love while at day care.
  2. Are there small group play options?
    Small playgroup options help ensure your dog will have a social environment that allows them the freedom and comfort to thrive based on their unique needs, preferences, and play styles. 
  3. What’s the daily schedule? Is this tailored to my dog’s unique needs and preferences?
    Dogs thrive on routine, so the center should have a clear schedule for how things run every day. A consistent program tailored to your dog’s individual needs and style will promote a healthy and happy dog. 
  4. Are there regularly scheduled playtimes and nap times throughout the day?
    Day care should offer your dog a safe and balanced day of play, learning, rest, and love so you can look forward to a happy, well-balanced dog at the end of every day. 
  5. How and where are the dogs’ given downtime to wind down from the day’s activities to help prevent exhaustion and overstimulation?
    Maintaining a healthy balance of rest and play is important for the physical, mental, and social health of dogs. Just like human athletes, rest helps dogs avoid bodily injury and provides a space for them to unwind, so they do not become over-stimulated or over-aroused during play. This creates a much safer social environment for dogs. 
  6. Are there fenced and secure outdoor play areas? 
    Safe outdoor areas are important for a healthy, fun playtime. Whether it is romping in the snow or playing in swimming pools, everyone loves recess outside!
  7. How are new dog introductions handled?
    The center should clearly outline their procedures around new dog introductions, with effective policies that encourage happy, healthy, and lasting relationships and experiences.   
  8. What training does the staff receive?
    Doggy day care staff should be professionally trained and educated in animal behavior, socialization, and obedience training to ensure every dog’s well-being.  
  9. Are the dogs supervised at all times?
    A trained staff member should ALWAYS supervise dogs.
  10. Ask about behavior management tools used at the facility while caring for the dogs. What happens if your dog does something right? What happens if your dog does something wrong?
    Staff should use positive reinforcement and reward-based techniques to develop and reinforce behaviors that will enrich dogs’ lives at home and day care. Avoid centers that use punishment or correction to manage dog’s behavior as those techniques can create negative associations and fear. Utilizing reward-based techniques and positive reinforcement, on the other hand, can help build healthy relationships and happy experiences.
  11. What provisions are there for avoiding dog scuffles?
    Ask staff how they manage the dogs in their care. What do they look for in dog-dog interactions? How do they deal with emergencies and scuffles? How do they interrupt and redirect dogs? How do they build useful playgroup skills to keep the dogs safe proactively? Pay attention to how staff redirects dogs who need additional support to stay safe and whether they respond promptly and use effective strategies in these situations.
  12. Is there an in-depth interview to determine relevant background, behavioral, and health information including confirmation of spay/neuter, proof of vaccinations, flea and tick prevention, etc.? How is this information kept up to date?
    Find out what kind of assessments and evaluations the center uses before they accept a new dog. Also, every dog’s information should be regularly updated and kept on file to prevent illness and injuries.
  13. Do they have safety, cleaning, and disinfecting policies and procedures? What are they?

Learn more about Enrichment Doggy Day Care

How much does it cost to get a dog groomed?

All dogs are different, and like humans, your dog deserves grooming customized to their size, breed, and level of attention. For this reason, prices may vary by service and location.

Learn more about our Dog Salon & Spa

How can I be sure that the play space is clean, odor & disease-free, comfortable and safe for the stated capacity of the center?

Central Bark® is licensed and inspected by local government or regulatory authorities. We also clean and disinfect nightly, regardless of how many dogs have visited.

Learn more about our commitment to safety

What is positive reward-based dog training?

Positive reward-based techniques help puppies and dogs develop essential life skills and behaviors that will enrich their lives at home and day care. These methods set dogs up to succeed and reward them for performing desired behaviors. Rewards are tailored to the dog’s preferences and can include food treats, time to play with a favorite toy or verbal praise. 

After decades of experience using reward-based training, we know it’s the most humane and effective way of training dogs and addressing unwanted behaviors. It’s the best way to build a loving, trusting bond that enhances your relationship between you and your dog for a lifetime of happiness together.

At Central Bark®, our focus on positive reinforcement has never wavered. We continuously update our skills and policies to stay at the forefront of new advances in behavioral science and positive reinforcement techniques.

Learn more about our training classes

Visit our Dog Blog for more helpful tips

Read all FAQs

Central Bark® Whole Dog Care

Our whole dog care approach offers a full range of fun and personalized products and services. To promote your dog’s physical, mental, and emotional health and happiness throughout their entire life.

Let’s get started

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