About Central Bark New Berlin

Allen and Christy are the owners of the New Berlin, Franklin, and Madison Central Bark stores. They both have such a passion for animals and especially dogs. They have two sons Kai and Kane, 3 dogs and 2 cats. They have taken their passion and turned it into a career by owning their own Central Bark stores. Christy has previously worked in retail loan maintenance and Allen was previously a police fleet supervisor, with their expertise in these areas of finance and management they will help make Central Bark New Berlin, Central Bark Madison Southeast & Central Bark Franklin all it can be! They both strive to make Central Bark a place to talk about and have the parents and their pets leave with a smile on their faces each and every day!

“The greatness of a nation and its moral progress can be judged by the way its animals are treated.”
Ghandi

Meet The Team

Awards & Achievements

Our Family Photo Album

Frequently Asked Questions

What’s a Behavior Assessment and why is it important?

As part of joining the Central Bark® family, our expert staff conducts a thorough behavior assessment at your local Central Bark store. These assessments help ensure that your dog is placed with a playgroup they’re comfortable with so they can play safely every day they’re with us.

This four-day evaluation, while your dog participates in our Enrichment Day Care, assesses your dog’s:

  • Comfort and social skills with people 
  • Social skills and playstyle with other dogs to help determine the playgroup and play schedule they can benefit from the most
  • Comfort in both indoor and outdoor play spaces
  • Comfort in rest areas and a crate 
  • Ability to share resources like water and toys in social settings
  • Level of comfort taking treats in social settings

This process gives us a chance to get to know you and your dog while your dog gets acquainted with their new favorite place away from home. Through the entire four days, your dog’s comfort and safety is our top priority.

Once your pup passes all the behavior assessment elements, you are welcome to sign up for any of our daycare services or a sleepover!

To schedule a Behavior Assessment for your dog, please contact your local store.

NOTEPlease bring all required signed forms, vaccination proof, and a collar and leash for your behavior assessment.

Can I purchase a single training session or do I have to buy a package?

Our Training Tutor and Enrichment services are available as add-ons to your dog’s day care visit, and while single sessions are available, packages are also offered for your convenience. Please note that prepaid packages are nonrefundable, and all sales are final. We recommend speaking with an associate to determine the best option for your dog’s training needs.

How does Central Bark mentally stimulate a dog?

At Central Bark®, our goal is to provide a balanced day of play, learning, rest, and love. Learning and mental exercise can happen in various ways, including training activities, brain games, scent work, and more. Our playgroups offer several hours of active playtime paired with learning opportunities during Group Play Skills. This way, dogs have plenty of time to socialize and get their energy out, while also exercising their minds through learning.

During one of your dog’s rest periods throughout the day, they are offered a rest period enrichment activity to stimulate their mind while encouraging healthy rest. These licking and chewing activities involve food rewards, such as frozen peanut butter KONG®. These activities engage their minds while helping foster quality rest. 

Did you know? Scientific studies have shown that licking and chewing behaviors (especially those that involve food rewards!) are self-soothing, decrease heart and respiratory rates, and even release dopamine in a dog’s brain.

Training Tutor sessions stimulate the dog’s minds and bodies and help them learn important skills, behaviors, and tricks.

One-on-One Enrichment sessions give the extra attention dogs love and the freedom to use their senses and safely explore their instincts through interactive toys, puzzles, and games.

Did you know? 15 minutes of mental activity is equal to 30 minutes of physical exercise!

Learn more about Enrichment Doggy Day Care.

What should I bring to Doggy Day Care?

Once you have enrolled, we will need a copy of your dog’s vaccination records, which you can upload to your online account or bring with you on your scheduled first day. We also ask that your dog comes in on a regular 6-foot flat leash (no retractable or flexi-leads in the lobby) and a quick-release collar. Not sure what a quick-release collar is? No problem! We’ll be happy to show you on your first day. If your dog usually wears a harness while walking, you’re welcome to bring that as well.

If your dog typically eats a midday meal, you can bring it in an airtight container clearly labeled with your dog’s first and last names. 

Learn more about Enrichment Doggy Day Care.

Read all FAQs

Central Bark® Whole Dog Care

Our whole dog care approach offers a full range of fun and personalized products and services. To promote your dog’s physical, mental, and emotional health and happiness throughout their entire life.

Let’s get started

  1. Click Request Appointment
  2. Register Online
  3. We will contact you and schedule your first visit