About Central Bark New Berlin

Allen and Christy are the owners of the New Berlin, Franklin, and Madison Central Bark stores. They both have such a passion for animals and especially dogs. They have two sons Kai and Kane, 3 dogs and 2 cats. They have taken their passion and turned it into a career by owning their own Central Bark stores. Christy has previously worked in retail loan maintenance and Allen was previously a police fleet supervisor, with their expertise in these areas of finance and management they will help make Central Bark New Berlin, Central Bark Madison Southeast & Central Bark Franklin all it can be! They both strive to make Central Bark a place to talk about and have the parents and their pets leave with a smile on their faces each and every day!

“The greatness of a nation and its moral progress can be judged by the way its animals are treated.”
Ghandi

Meet The Team

Awards & Achievements

Our Family Photo Album

Frequently Asked Questions

What should I look for in a dog groomer?

An essential characteristic of a dog groomer is someone who makes you and your dog feel safe and comfortable.

Other things to look for:

  • Certifications – Groomers don’t need a license or certification to work. Still, these accreditations are often signs that the groomer has the necessary training and experience to care for your pup.
  • Experience with different breeds – Look for a groomer with experience with a variety of breeds and coats and the standard haircut for your dog’s breed.
  • Preparedness – A groomer should work with dogs of all ages and levels of experience with grooming. They should aim to help each dog feel as comfortable as possible with the grooming process. Suppose the dog or puppy becomes anxious or uncomfortable. In that case, the groomer should be able to suggest a plan for increasing their comfort over time with the use of a positive reward-based approach.

Make a reservation for your dog’s grooming session

How does Central Bark mentally stimulate a dog?

At Central Bark®, our goal is to provide a balanced day of play, learning, rest, and love. Learning and mental exercise can happen in various ways, including training activities, brain games, scent work, and more. Our playgroups offer several hours of active playtime paired with learning opportunities during Group Play Skills. This way, dogs have plenty of time to socialize and get their energy out, while also exercising their minds through learning.

During one of your dog’s rest periods throughout the day, they are offered a rest period enrichment activity to stimulate their mind while encouraging healthy rest. These licking and chewing activities involve food rewards, such as frozen peanut butter KONG®. These activities engage their minds while helping foster quality rest. 

Did you know? Scientific studies have shown that licking and chewing behaviors (especially those that involve food rewards!) are self-soothing, decrease heart and respiratory rates, and even release dopamine in a dog’s brain.

Training Tutor sessions stimulate the dog’s minds and bodies and help them learn important skills, behaviors, and tricks.

One-on-One Enrichment sessions give the extra attention dogs love and the freedom to use their senses and safely explore their instincts through interactive toys, puzzles, and games.

Did you know? 15 minutes of mental activity is equal to 30 minutes of physical exercise!

Learn more about Enrichment Doggy Day Care.

How are staff trained and what behavior management tools do they use in a playgroup?

Our staff is trained in dog body language and positive playgroup management techniques so they can respond proactively to help avoid issues between dogs. These tools include praise, treats, and work on important Group Play Skills daily like name recall, group sits, and going calmly in and out of doorways and gates. If a dog ever becomes overstimulated during play (just like kids do on the playground sometimes) we use these practiced skills to help redirect dogs into more desired behaviors (like coming to us and offering a sit for a treat) which gives the dog a chance to reset and calm down. When needed, we also utilize play breaks (a short rest in an individual crate) or in-group leash walks if a dog needs a little more help to bring their energy levels back down.

What does dog grooming include?

Your dog deserves to be pampered. Our full-service dog grooming salon is fully equipped to include anything from a simple brush-out or bath to a full spa day, a grooming session. 

All dogs are unique. Just like humans, your dog deserves personalized grooming for their size, breed, coat type, and condition. Please ask an associate for details.

Make a reservation for your dog’s grooming session

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Central Bark® Whole Dog Care

Our whole dog care approach offers a full range of fun and personalized products and services. To promote your dog’s physical, mental, and emotional health and happiness throughout their entire life.

Let’s get started

  1. Click Request Appointment
  2. Register Online
  3. We will contact you and schedule your first visit